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This domain has the following in the web page, "Earth Electrical Response Ltd - Sheffield Electricians." We observed that the web page also stated " Fully Qualified, Part P registered Electrician." It also stated " Earth Electrical Response Ltd cover all electrical work. We are expert in fast response fault finding and repairs, as well as rewires, fuse board. Replacements and additional sockets and lights. We cover the full range of electrical testing. As well as PAT, fire alarms and emergency light testing. If you need a Sheffield Electrician. Local Authority Building Control registered inspector." The header had electrician as the highest ranking keyword. It was followed by sheffield, electrician, and part p which isn't as ranked as highly as electrician. The next words the site uses is electrical. services was also included and might not be understood by web crawlers.